
Flair Showers has announced its partnership as a supplier with The Independent Plumbing Group (IPG).
The company said it is expanding its availability in the UK by supplying IPG members with solutions from its Flair PRO Collections. Flair is also offering IPG members shower enclosures and wetrooms from its Harmony Collections.
The IPG is a group that independent merchants and retailers can join. According to a statement, the group supports its members by leveraging purchasing power, negotiating deals with brands, enabling its members to gain competitive pricing and terms not traditionally offered to independent businesses. The IPG also provides marketing support and networking for its members. By becoming a supplier to the IPG, the statement said Flair Showers is increasing the awareness of its Flair PRO offering and the availability of its shower enclosures to consumers in the UK.
Jo Edwards, sales director for the UK Showering Division, Sanbra Group, said: “Becoming an official IPG supplier is a strong endorsement of the momentum we’ve built in the UK. It opens the door to even more to independent merchants discovering the value we bring.
“Flair PRO and Harmony Collections literature is available to IPG members, and our support team is on hand to answer any questions and provide ongoing advice. This year, we will be visiting UK merchants with our mobile showroom, giving members and their installer customers the opportunity to see Flair PRO shower enclosures up close and understand the level of engineering that goes into each and every design. They will also be able to experience the Click Fit PRO system first-hand and see how simple and efficient installation can be.”