Stiebel Eltron is the new premium partner of Bundesliga soccer team Borussia Dortmund, the heating manufacturer confirmed.
“The focus of this partnership is, of course, to increase our brand awareness. However, we are also particularly enthusiastic about the concept of the sustainability partnership. As a heating expert, we can contribute our know-how and thus support BVB on its way to a CO2-free future,” said managing director Dr. Nicholas Matten.
A cooperation between Stiebel Eltron and BVB in Thailand and China has already existed for several years. Now the commitment was being extended to the German-speaking region, with the cooperation is set to run for three years.