Green Heating Heroes campaign enters new phase

Worcester Bosch has commenced the second phase of its Green Heating Heroes campaign.

Worcester Bosch is encouraging installers to use the campaign’s tools and resources to speak to customers on the benefits of upgrading heating systems to more efficient ones.

A digital campaign will run until March 1st 2022 across YouTube, Instagram, Facebook and via Google Display.

Martyn Bridges, technical communications and product manager at Worcester Bosch, said: “Our industry is going through a monumental change, which is already beginning to show with talk around the energy crisis. In addition, we are awaiting the Boiler Upgrade Scheme which will be introduced on 1st April, where homeowners can apply for a £5,000 upgrade to replace a boiler with an air source heat pump.

“With 3 million inefficient boilers currently installed in UK homes, and with various future-proofed technologies available to replace them, we believe there is a huge opportunity to educate homeowners on the benefits of upgrading their heating system. This is why we have launched the second phase of the Green Heating Heroes campaign – to help spread this message far and wide and inspire people to make a change.”

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