Viessmann has extended its sponsorship of Huddersfield Town Football Club for the 2019/20 season. As official heating partner and global partner to the club for the third year running, the company will continue as team sheet sponsor and exclusive title sponsor of ‘Club Town’, an exclusive area of 64 executive heated seats situated behind both home and away dugouts.
Viessmann branding appears on the heated seats, in the matchday programme, on LED and pitch-side display boards, on the team sheets themselves and via social media.
Viessmann will continue its support of local community and charity projects connected to Huddersfield Town. To date, these have included a new heating system for nearby Clayton Rugby League Football Club through the Heat for Good initiative, and support for the annual Big Sleep Out in Huddersfield Town’s John Smith’s Stadium to raise money for local homelessness charities.
“Being part of Huddersfield Town’s journey has been very exciting and rewarding,” said Darren McMahon, marketing director at Viessmann. “We have a strong connection to the West Yorkshire area, and the fact that Town’s head coach, like his predecessor, is German is another connection that links us. Viessmann is a family firm with a very strong ethos around partnership and collaboration. We invest in people and communities for the long term, so it’s not surprising that this relationship is such a good fit for us.”
Huddersfield Town commercial director, Sean Jarvis, added: “Everyone at the Club is delighted that Viessmann will continue to be a global partner for the third year running. The company has really made the most of this opportunity as well as using it as a springboard to get involved in other community initiatives that are making a real difference locally. It’s also a testament to the efforts of our commercial team, which pulls out all the stops to make our relationships with all our partners as effective and impactful as they can be for everyone involved.”