Ideal Standard launches London showroom

Ideal Standard inaugurated its new £1 million Clerkenwell showroom this week.

The four-storey design & specification hub was officially opened by group CEO Torsten Türling and UK managing director Stephen Ewer.

The Italian-inspired launch event included a unique panel discussion between Ideal Standard’s chief design officer Roberto Palomba and long-standing design partner Robin Levien.

Other brands in the Ideal Standard family were also featured, with solutions from Armitage Shanks and Sottini.

Robin added: “Having worked with Ideal Standard for several decades, I know that innovation-led products can have a significant positive impact on people’s lives. A lot of the time true innovation comes from looking at and learning from the past. This is an ethos built into Ideal Standard’s business, with many of its products building on the most outstanding elements of previous successful collections, and reimagining them for today’s world.

“The solutions you’ll find in this showroom have been created to answer the needs of modern customers, helping architects, designers, developers and specification professionals alike.”

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